Holistic Content Marketing
create clickass content & triple online sales organically
Hi! I'm Caroline
I help wellness coaches & spiritual entrepeneurs speak directly to their target audience, create CLICKASS content, and scale their businesses online.
Let's face it. You're a wellness expert, not a marketing expert. I know that's a tough pill to swallow, but I'm about to hand you a tall glass of chilled marketing solutions to make sure it washes down smoothly.
1. Brand Messaging
You can't execute a successful digital marketing strategy without ALIGNMENT. During this phase, we will dig deep & explore your brand's values, vision, goals, pain points, target audience, competitors, and more.
Based on this information, extensive market research, and my unmatched marketing expertise, we'll work together to design a detailed action plan that is specific to YOUR BRAND ONLY.
You'll walk away feeling confident in the foundation of your business and the legacy you'll leave behind. If you truly want to make a difference in the world, you'll need a powerful brand story, unique value proposition, and a core offer that customers will drop everything for. I'll give you everything you need to deeply connect with your ideal clients and convert them into die-hard fans for life.
After we nail down the most effective branding and content marketing strategy for your coaching business, THEN we can chat about social media management, blog writing, and SEO work.
2. Clickass Content
Let's face it, it's a tofu-eat-tofu world out there.
The Health & Wellness industry is FLOODED with life coaches, fitness gurus, and online nutritionists, and the competition is FIERCE. You know you need to stand out from the crowd with killer content marketing, but what in the world are you supposed to write about? When you don't have the social media training or sales copywriting experience, it's easy to get discouraged by every other wellness coach on Instagram. Luckily, you have a secret weapon that all those other hippie b!tches don't...You have me.
I come from a professional journalism background, which is why I LOVE the research and creativity that goes into effective content creation. As a brand mirroring expert, there's no one else that can bring to life the tone, vision, and voice of your health brand quite like I can.
Not only will we bring your readers to tears, we can also weave in SEO and sales techniques throughout your blog posts, webpages, and social media content like a ninja. Google will LOVE you and your customers will find themselves 3/4 of the way through your sales funnel by the time they even reach your contact form.
3. Sustainable Growth
Once we design a comprehensive content marketing strategy and content calendar, it's time to optimize your business.
Using the best marketing techniques on the planet, we'll create an intentional publishing schedule so that you can:
Stop spending so much time IN your business and start working ON your business. Like they say, work smarter not harder.