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Social Granola

Holistic Content Marketing

Build an online presence that sells your Wellness services on Autopilot

Hi! I'm Caroline

I help health & wellness brands speak directly to their target audience, create content with purpose, and scale their businesses online.

Let's face it. You're a health expert, not a marketing strategist. I know that's a tough pill to swallow, but I'm about to hand you a tall glass of chilled marketing solutions to make sure it washes down smoothly.

Creating a sustainable, profitable health business for licensed practitioners is my passion, and I'm DAMN good at what I do. Instead of simply slapping a few blog posts up on your website (like other agencies out there), I take the time to truly understand the core of your wellness brand and discover its hidden potential. Let me tell ya, the results are POWERFUL.

So, let's make a deal. I promise not to diagnose strangers and give out flu shots, and you leave the marketing mumbo jumbo to the content queen herself... Is that fair? Great, now let's scale your medical practice like nobody's business.

caroline

Get your fix

STAY IN TOUCH WITH THE LATEST MARKETING TRENDS, STRATEGIES, AND TOOLS FOR YOUR HEALTH BUSINESS.

Content Marketing Wellness Plan

Healthcare isn't one-size-fits-all and neither is content.

1. Strategy

Before we can down and dirty with content marketing, I provide you with a full body scan of your online business. Leaving no stone unturned, I use my Journalistic instincts to thoroughly research your competitors, target audience, & market trends, then report back with a fully customized marketing action plan. You'll receive a detailed blueprint that demonstrates which platforms you should be using, how you can deeply connect with your ideal clients, and how you can convert them into PAYING customers for life.

After we nail down the most effective content marketing strategy for your wellness brand, we can move forward with social media management, blog writing, and SEO work.

2. Custom Content

Let's face it, it's a tofu-eat-tofu world out there.
The Health & Wellness industry is FLOODED with life coaches, fitness gurus, and online nutritionists, and the competition is FIERCE. You know you need to stand out from the crowd with killer content marketing, but either you don't have the time to post on Facebook or you would rather eat meat than write a blog post. Luckily, you have a secret weapon that all those other hippie b!tches don't...You have me.

I come from a professional journalism background, which is why I LOVE the research and creativity that goes into effective content creation. As a brand mirroring expert, there's no one else out there that can master the tone, vision, and voice of your health brand quite like I can.
Not only can I bring your readers to tears, I can also weave in SEO and sales techniques throughout your healthcare blog, webpages, and social media posts like a ninja. Google will LOVE you and your customers will find themselves 3/4 of the way through your sales funnel by the time they even get to the contact form.

2. Custom Content

Let's face it. The Health & Wellness industry is FLOODED with life coaches, fitness gurus, and online nutritionists. You know you need to stand out from the crowd with killer content, but you have no f*cking time. Or you just hate writing. Our team is made up of incredibly talented content creators that have advanced backgrounds in the wellness field. There's no one else out there that can master the tone, vision, and voice of your health brand quite like we can. Go hire a cheap freelancer first and let me know how that works out for ya.

3. Marketing Automation

Once we design a comprehensive content marketing strategy and content calendar, it's time to automate your business.

Using the best marketing software on the planet, I create an intentional publishing schedule so that we:

  • Take advantage of the best days, times, and platforms to make sure your content is getting the maximum amount of eyeball traffic
  • Track and analyze the performance of each social media post, incoming traffic, and consumer behavior
  • Understand what's working, what's not, and where we can snatch up opportunities for improvement
  • Update your overall content strategy as recorded data, industry trends, and content marketing techniques evolve

Stop spending so much time IN your business and start working ON your business. Like they say, work smarter, not harder...

Content Marketing Services

Whether you need a completely new content marketing strategy or you just want some social media or SEO help, you've come to the right place.
We can customize a holistic marketing plan that fits your specific online business!
Take a peek at our individual services and let us know what we can do for you.

Recent Blog Posts

Browse through our blog library and discover valuable advice, tips, and tricks for growing your online health business!

[Complete Guide] How Do I Market My Coaching Business?

[Complete Guide] How Do I Market My Coaching Business?

As a wellness content marketing expert, I get this question all the time: “How do I market my coaching business?” Well, you’re ...
13 Secrets to Building a Wellness Tribe That LOVES You

13 Secrets to Building a Wellness Tribe That LOVES You

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Sales Copywriting Techniques: Let Your Website Sell FOR You

Sales Copywriting Techniques: Let Your Website Sell FOR You

The secret to automatic lead generation for your wellness brand is sales copywriting that allows your website to sell FOR you. If your healthcare ...