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Social Granola

Caroline Thompson | Social Granola

I've been a Content Strategist & Intuitive Marketing Coach for the past 7 years! I help health & wellness coaches, spiritual entrepreneurs, and female service-based business owners build a successful online brand organically with CLICKASS content marketing strategies.

Free Marketing Tools in 2020

FREE Marketing Tools in 2020: Marketing a Coaching Business During COVID-19

Follow my blog with Bloglovin Marketing a Coaching Business During COVID-19 Marketing during a recession can be… uncomfortable. Especially when you’re marketing a coaching business during COVID-19 without a big team to help you. Obviously, COVID-19 is taking a toll on business owners in 2020. Yoga teachers are canceling classes, hypnotherapists are closing their office …

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Technical SEO for Health & Wellness Coaches

Technical SEO for Beginners: Attract Clients Organically

If you want to attract clients organically to your online coaching business, search engine optimization is the most effective strategy you can implement into your content marketing plan. This Technical SEO for Beginners guide will give you the first few steps you need to take in order for search engines to access, crawl, interpret, and …

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Grow a Coaching Business in 2020

8 Must-Haves to Grow a Coaching Business in 2020

If you’re trying to grow a coaching business in 2020, I probably don’t have to tell you how crowded the industry is getting or how rapidly it evolves. Sometimes it can feel like an entirely new world from day to day.  Here’s the truth: you CAN thrive, grow and stay visible in this environment… you …

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Rebrand yourself on social media

Brand Identity Crisis: 8 Signs it’s Time to Rebrand Yourself on Social Media

Brand identity crisis (noun): 1. When you evolve & expand beyond your current brand. 2. The realization that you no longer connect with your audience’s perception of you. Wellness coaches and spiritual entrepreneurs rely heavily on gut instinct when it comes to, well, everything. So naturally, this decision-making strategy is going to apply in your …

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content consistency and creative productivity tools

Content Consistency: My Mindful Morning Routine + Creative Productivity Tools

It can be insanely difficult to stay focused as a spiritual entrepreneur. We are philosophers, creatives, explorers… Sitting still for more than 5 minutes is one of the most challenging things you could ask us to do! No wonder it’s taken me YEARS to find creative productivity tools and a mindful morning routine that I …

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spiritual marketing for energy healers

6 Ways to Use Spiritual Marketing in Your Business

In my Stress-Free Content Creation Masterclass, I brought up the fact that marketing is a spiritual practice. I know I know, it probably sounds a little crazy… But when you really start to dig in to the promotional side of things as a wellness entrepreneur, it TOTALLY makes sense. Don’t believe me? Check this out… …

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Content Marketing for Yoga Teachers

What’s Your Marketing Zone of Genius? Align with Your Natural Flow State!

Let’s put the social media algorithms and technical mumbo jumbo aside for a sec. You’ve built an online coaching business that aligns with your unique personality, process, and passion, so why are you trying to shove your marketing strategy into a one-size-fits-all template?  Everyone’s workflow and style is special, which is why you should create …

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Online Group Coaching Model

The Best Tools to Create and Sell an Online Course or Coaching Program

When you’re a brand new health coach, you tend to focus solely on 1:1 coaching clients to build your business, expertise, and income. However, once you’ve established a firm foundation with fixed coaching packages and processes, it’s time to consider an online course or group coaching program design that allows you to scale at a …

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Health Coach Marketing Materials

[Complete Guide] How Do I Market My Coaching Business?

As a wellness content marketing expert, I get this question all the time: “How do I market my coaching business?” Well, you’re FINALLY going to get a comprehensive answer… The reason I started the Wellness Marketing Accelerator Program is I noticed a major gap in the coaching industry. All of these health practitioners and wellness …

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Building a wellness tribe online

13 Secrets to Building a Wellness Tribe That LOVES You

When you create a health & wellness business, the goal is typically to “change people’s lives.” Am I right? So, it’s easy to get turned off by slimy sales tactics and in-your-face marketing. Trust me, I felt the EXACT same way. Especially after some con artist convinced me to put down a $500 deposit when …

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